Letters from the Owner..

Fresh vs. Processed
Published 8/1/2014

The one question I like to ask people when they come to Sweet Pea for advice and information:  What if someone told you that you could never again, for the rest of your life, eat any fresh food? No fruits, vegetables, meats, dairy, etc. Your diet would be bags or boxes of dried cereals, complete with all the essential vitamins, completely processed and ready to dump in your bowl.  Think about that for a minute.  No fresh foods ever again. 

Take a look at a box of Kelloggs All Bran.  The box states “Complete wheat flakes cereal, 20% of your recommended daily fiber and 100% of recommended values for 11 vitamins and minerals!!! Sounds great, right? So why don’t we just live on Kelloggs All Bran? Forever!

This is what we do to our pets every time we open a bag of processed dry pet food.  Eighty plus years ago when dry pet food was first introduced to the U.S., it was mainly for the convenience of the pet owners.  In the 1930’s canned cat foods and dry meat meal dog foods were introduced in the U.S.  The 1950’s saw the introduction of dry expanded type pet foods through the adaptation of equipment used in the production of breakfast cereals.  Let us make a dry food, convenient for the people, 100% complete for the dogs and cats, no preparation necessary just open and scoop.  Out dated philosophy? It certainly is!!

Dry pet foods are a huge industry that creates profitable markets for large corporations.  By products from human foods are used to make dry pet foods. Ingredients that cannot be consumed by humans can be found in any bag of dry food you buy at your local grocery store.

I would like to think that we are moving forward with how we feed our pets.  Dogs for example, are able to eat many of the same fresh foods that their humans eat.  Often we are told by some vets, “do not feed table scraps”!  I would consider a table scrap of fresh beef stew a lot more inviting than a bowl of dry “meat meal”!

So here we are today, 2014 and many people are coming to realize (as they are for themselves)  that feeding their pets less processed foods definitely makes more sense and their pets love it!

Don’t be afraid to try new things with the way you feed your pets.  It doesn’t have to be just a 40 lb bag of dry food every month.  There are healthier options out there.  Come to
Sweet Pea and learn more, we are here for you and your pets, guaranteed to make your pets healthier and happier for life!

www.petfoodinstitute.org